Loop Subscriptions | Integration with Yuma AI
Loop Subscriptions is a Shopify subscription management app built for direct-to-consumer brands. The platform covers subscription creation, bundles and build-a-box options, cancellation flows, a self-service customer portal, dunning management for failed payment recovery, upsells, and automated workflows through a feature called Loop Flows. Loop integrates with 50+ tools including Klaviyo, Gorgias, Attentive, Postscript, Smile, and Rebuy. The app is trusted by over 1,000 brands. Loop offers a free plan, with paid plans starting at $99 per month.
Yuma & Loop Subscriptions
Loop Subscriptions integrates with Yuma through 9 autonomous actions that allow Yuma to manage subscriptions directly from a support conversation. When a customer reaches out about their subscription, Yuma can take action on their behalf without a human agent needing to open Loop separately. The available actions are:
- Search Subscription — searches for a subscription by email address, giving Yuma visibility into a customer's active subscriptions and their current status.
- Cancel Subscription — cancels a single subscription in the system.
- Cancel All Subscriptions — cancels all subscriptions for a customer at once.
- Pause Subscription — pauses a subscription, stopping upcoming charges and deliveries until the subscription is resumed.
- Skip Subscription Delivery — skips the next scheduled delivery for a subscription.
- Reschedule Subscription Delivery to a Specific Date — changes the next charge date of a subscription to a date specified by the customer.
- Change Subscription Frequency — changes how often a subscription renews and ships.
- Apply Discount to Subscription — applies a discount code to a subscription.
- Update Subscription Address — updates the shipping address on file for a subscription.
Pair it with Yuma to resolve billing issues and payment failures automatically.
Key Features of Loop Subscriptions
Subscription Bundles and Build-a-Box
Loop lets merchants create fixed bundles and build-a-box subscription experiences where customers choose their own products. Bundles support customisable pricing, tiered discounts, and one-click checkout links.
Cancellation Flows
Merchants can build personalised cancellation flows that present targeted offers, incentives, or alternatives when a subscriber attempts to cancel. The flows are designed to save at-risk subscribers and reduce churn.
Customer Portal
Loop provides a self-service customer portal where subscribers can manage their own subscriptions, including swapping products and skipping deliveries.
Dunning Management and Payment Recovery
Loop's dunning system handles failed payments through automatic retries, one-click card update prompts, backup payment methods, and incentivised card update flows. The system is designed to recover revenue that would otherwise be lost to expired or declined cards.
Loop Flows (Automation and Workflows)
Loop Flows is an automation engine that lets merchants build workflows to automate and personalise rewards based on different subscriber journeys.
Why use Loop Subscriptions?
Full Subscription Lifecycle in One App
Loop covers acquisition (widgets, checkout links, bundles), retention (cancellation flows, dunning, gamification), and management (portal, bulk actions, analytics) in a single Shopify app. Merchants do not need to combine multiple tools to run a subscription programme.
Free Migration from Other Platforms
Loop offers a free white-glove migration service with a dedicated point of contact for brands moving from other subscription apps such as Recharge, Skio, Bold, Smartrr, Stay AI, or Ordergroove.
Developer-Friendly APIs
Loop provides REST and GraphQL APIs along with real-time webhooks, allowing merchants and agencies to build custom portal experiences, connect external systems, and extend functionality beyond what the standard app offers.
Getting Started with Loop Subscriptions
To get started with Loop Subscriptions, visit the Loop Subscriptions website or install the app from the Shopify App Store. For pricing details, see the pricing page. For migration information, see the migration page. Developers can access the Loop Developer Hub for API documentation.
